SZA - SOS
Motion Design Director
Directed the motion creative of the SOS album that went on to win a Clio Award for best Integrated Campaign. My contributions included leading the efforts around animated art, song trailers, album visualizers, and other promotional materials.
LISA - Alter Ego
Motion Design Director
My role was to develop LISA's motion creative for her solo debut, Alter Ego. Starting with her star logo that we teased in the first single and repurposed throughout the campaign. We also developed unboxing videos, behind the scenes edits, and animated art visualizers to keep fans engaged with the 5 unique personas that LISA introduced.
Doja Cat - Scarlet
Motion Design Director
Working on Doja Cat projects are always an opportunity to push the creative boundaries. My role as Motion Design Director for the Scarlet campaign included animating billboards across multiple cities, developing lyric videos that were translated in local languages, and creating promotional animations based on artworks created by Doja Cat herself.
